Effective Domain Names

Importance of Domain Names

A positive user experience begins with an easy to remember, and easy to spell domain name. According to Google best practices et al, an effective domain name can help increase user interest and drive traffic. Below are a few pro tips to help you with selecting your domain name.

• Descriptive of the products or services you sell
• Short, two or three words is best
• End with .com
• Location, local businesses should include location name
• Does not have to be your business name
• Do not use numbers or hyphens
• Do not use trademarked names

Finding a good domain name may be difficult as a lot of the good names have been taken. That doesn’t mean they are not available. There is a domain name aftermarket where you can purchase existing names.

Purchasing a domain name scares a lot of people but there are many advantages. Contact me for details and the advantages of owning an investment quality domain name.