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UX Usability Studies

UX Usability studies are where things get real. Now that you have completed your ux research, analyzed and synthesized the results, it’s time for the ultimate test. Get feedback from your customers.

UX Usability Study Steps

Ux Design, Research and marketing is all about putting your customer's experience first in every step of your project. What better way is there to discover what your customers want than by asking them? Following the steps below will give you insight to your customer's wants. needs and desires.

  • Conduct qualitive research (people)
  • Develop research questions (8-10)
  • Choose incentive if applicable
  • Recruit participants (5-8)
  • Review non-disclosure agreements
  • Conduct user interviews on existing product
  • Analyze and synthesize results
  • Make actionable changes
  • Conduct user interviews on competitors product
  • Analyze and synthesize results
  • Conduct user interviews on revised product
  • Analyze and synthesize results
  • Make actionable changes
  • Repeat interviews if necessary

The mantra of direct response marketing is to test, test, and test again until you get the desired results. The same holds true for usability studies.UX research and usability studies are the ultimate approach to user-first design and marketing.

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